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How I lost half my readers in 48 hours

I cut my mailing list in half last week, partly by mistake. Here’s how and why. For the last five weeks I’ve been in Thailand, where my father lives, because he had a series of strokes. It’s been a...

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Why should you care that Google is taking its caffeine fresh?

“Even if you don’t specify it in your search, you probably want search results that are relevant and recent,” says Google on its official blog.  If you want to rank well in Google, you need to freshen...

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Why authors want to be sticky

Blogging is a no-brainer for authors, particularly those who self publish. By self-publishing for the Kindle, the Nook, Kobo, the iBookstore or any platform in fact, you’ve taken advantage of...

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Are you a self-publisher when you should be a self-publishing house?

It might be just one hyphenated word but there’s plenty to consider in the meaning of “self-publishing”. In the Kindle Publishing Roadmap I emphasise the “publishing” part and that’s something, by the...

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The ingredients of a perfect writer’s blog [Guest Post]

This is a guest post about marketing your ebook by author Patty Jansen, who shares her recipe for the perfect writer’s blog. Patty Jansen's latest Kindle book. So now you’ve published a book, and it’s...

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Why would JA Konrath recommend spam for ebook marketing?

Eric's email about "Teenage Vigilante"   This week I had an email from Eric Spudic, a newly self-published author marketing his ebook: “Howdy!  I’m an 8-time produced screenwriter who’s entered a new...

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